[ISN] W3C Publishes First Public Working Draft of P3P 1.0

From: mea culpa (jerichoat_private)
Date: Wed May 20 1998 - 01:34:00 PDT

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    W3C Publishes First Public Working Draft of P3P 1.0
    Collaborative Efforts by Key Industry Players and Privacy Experts Promote
    Web Privacy and Commerce
    For immediate release
      Contact America --  Sally Khudairi <khudairiat_private>
      Contact Europe --   Ned Mitchell <nedat_private>
                          +33 1 43 22 79 56
                          Andrew Lloyd <alloat_private>
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      Contact Asia --     Yumiko Matsubara <matsubaraat_private>
    http://www.w3.org/ -- 19 May, 1998 -- The World Wide Web Consortium
    (W3C) today announced the first public working draft of the Platform
    for Privacy Preferences (P3P)TM specification. P3P applications will
    enable sites to automatically declare their privacy practices in a way
    that is understandable to users' browsers. Privacy practices are
    embedded within the Web site and users can rely upon their client to
    ensure their privacy concerns are respected. "Browsers that use P3P
    look out for the user," said Tim Berners-Lee, W3C Director and
    inventor of the World Wide Web. "They can automatically check a Web
    site's privacy policy, and release information only where it would be
    acceptable to the user."
    Privacy and Commerce
    There is a growing concern regarding potential abuses of users'
    privacy as well as a growing demand for sophisticated content and
    services on the Web.  Users today must grapple with sites that provide
    little information about privacy practices, repeated requests for the
    same information, and an extremely coarse control over technology. For
    example, current implementations of cookies cause privacy concerns
    (when accepting all cookies), are a hindrance (disabling cookies can
    cause difficulties at sophisticated sites), or a nuisance (the user
    must "swat away" numerous dialogue boxes).
    Products using P3P will allow users to be informed of site practices,
    to delegate decisions to their computer when possible, and allow users
    to tailor their relationship to specific sites. Users will see P3P in
    action both in the configuration of their client and during their Web
    browsing.  "Our goal with P3P is to create a platform that is
    advantageous to both privacy and commerce," explained Joseph Reagle,
    P3P Project Manager. "Many users are willing to provide information,
    such as what kind of books they like, to a site they are informed
    about and trust. P3P allows us to move away from non-existent or
    confusing privacy practices and repetitive forms towards a win-win
    P3P has received a wide range of support. "I welcome this important
    new tool for privacy protection," said US Vice President Al Gore. "It
    will empower individuals to maintain control over their personal
    information while using the World Wide Web."
    Interoperable Foundations
    Developed by the W3C P3P Syntax, Harmonization, and Protocol Working
    Groups, which include both W3C Member organizations and invited
    privacy experts, P3P's descriptive language is aligned with
    international business practices and privacy guidelines. P3P is based
    on established W3C specifications, which include HTTP, Extensible
    Markup Language (XML) and Resource Description Framework (RDF). Future
    versions will leverage additional W3C technologies such as the Digital
    Signature Initiative (DSig).
    For more information on P3P, see http://www.w3.org/P3P
         "AOL is pleased to have been involved from its inception in the
         development of the Platform for Privacy Preferences (P3P). It is
         through creative technological solutions like P3P that consumers
         will develop the confidence and trust necessary to benefit from
         robust, electronic commerce and for the Internet online medium to
         grow globally. We look forward to P3P's ubiquitous
         -- George Vradenburg, Senior Vice President and General Counsel,
         America Online Inc.
         "P3P has been designed to provide a convenient way for Internet
         users to control the use of their personal information. AT&T is
         proud to have contributed to this important technology tool that
         will empower users to make choices about their online
         experiences. We hope P3P can go a long way towards addressing the
         many concerns Internet users have about privacy."
         -- Dr. Lorrie Faith Cranor, Senior Technical Staff Member, AT&T
         "Coupled with strong privacy policies and practices, P3P stands
         to become a robust and effective tool for privacy protection on
         the Internet. Properly implemented it will help individuals
         protect their privacy by providing them with control over their
         personal information during interactions on the World Wide Web.
         Its emphasis on individual control respects the complexities of
         implementing policy in a decentralized network like the Internet.
         Its reliance on a technical platform and a broad, flexible
         vocabulary will allow it to address individuals' privacy concerns
         as they move across the Web. Shaping the infrastructure of the
         Web to support individual control over personal information is an
         important step in the process or protecting privacy in this
         emerging environment. The task ahead is to ensure that P3P
         implementations meet the public's demand for real, effective
         privacy protection."
         --Deirdre Mulligan, Staff Counsel, Center for Democracy and
         "Consumers are responding to e-commerce: interactive sales
         approached $2 billion in 1997. That is why The DMA is invested in
         the P3P process. By delivering a privacy protection program that
         meets the needs of both consumers and marketers, we will be
         assuring that e-commerce will thrive as the next great direct
         marketing medium. Marketers want consumers to feel comfortable in
         the online marketplace."
         -- Patricia Faley, Vice President, Consumer Affairs, The DMA.
         "Internet privacy is of the utmost concern to consumers. The P3P
         goes a long way in demonstrating that Engage Technologies and
         other industry leaders are taking this concern very seriously. We
         are honored to have contributed to such instrumental technology,
         and to the dramatic improvements it will bring to the way
         information is exchanged over the Web."
         -- Dan Jaye, CTO, Engage Technologies, Inc.
         "We need the tools to protect our privacy online and P3P is
         essential to empower all of us to make informed choices on the
         basis of our privacy preferences as we navigate the Web."
         -- Christine Varney, Attorney, Internet Practice, Hogan and
         "Privacy and the appropriate use of personal information is an
         important part of enabling e-business on the Web. IBM is
         delighted to see P3P becoming available to help consumers have
         more confidence that they can safely disclose information about
         themselves while controlling its use."
         -- John Patrick, Vice President - Internet Technology, IBM
         "As creators and providers of original content, the Internet
         Content Coalition is delighted to see P3P becoming available."
         --Christopher Barr and Dan Farber, co-chairs, Internet Content
         "P3P is absolutely central to the intelligent information
         interchange services Intermind is pioneering. You can't let
         machines automatically exchange sensitive data without giving
         users control over that process. P3P is that control mechanism,
         and we expect it to be the key to establishing a new climate of
         trust for all types of Internet transactions."
         --Drummond Reed, Co-Founder, Intermind Corp.
         "People using the Internet will need to rely on a tool to help
         them control how and when their personal information is
         exchanged. P3P is a valuable tool to help them control how they
         exchange information online. When a person uses the Internet they
         are often asked to provide information to web-sites for a number
         of purposes. We simply defined what those purposes are and how a
         person can respond to those requests for their information. This
         is a technological solution to the complex privacy issues facing
         the Internet today. We expect that trust and confidence on the
         Internet will increase dramatically as a result of the
         implementation of this standard."
         -- Dr. Steven Lucas, CIO, MatchLogic.
         "For the Internet to achieve its full potential, people must know
         that their personal information is secure and private. Unless
         consumers and businesses have confidence in the privacy and
         security on the Web, the movement toward electronic commerce and
         personalization of online services will be dramatically slowed.
         This P3P standard represents a major step forward in online
         security and privacy, which will help clear the way for continued
         growth and development of the Internet. Microsoft is proud to
         have worked with a broad coalition of companies and organizations
         to develop this P3P standard, and we will continue to work with
         the W3C on industry-wide efforts to advance security and privacy
         on the Web."
         -- Bob Herbold, Chief Operating Officer, Microsoft.
         "The best relationships are those which are build out of trust.
         Narrowline was proud to participate in this project where,
         together with leading technology companies, industry
         organizations and advocacy groups, the Internet industry proved
         it could come together to build socially aware and smart
         technology standards for the digital era. P3P is an important
         element in building robust technology tools to empower users and
         businesses to have informed and honest relationships. This is a
         critical step forward in fulfilling the promise of electronic
         commerce and communication not only in the US but globally."
         -- Tara Lemmey, Founder and Chairman, Narrowline
         As a participant in the development of the World Wide Web
         Consortium's Privacy Preferences Project (P3P), the Ontario
         Information and Privacy Commissioner supports the responsible use
         of the P3P standard for privacy protection. It is very
         encouraging to see activities like P3P make privacy become a part
         of every day life. The global nature of E-commerce and
         information flow means there must be global mechanisms to allow
         individuals to maintain control over their information.
         Currently, legislation is uneven in its ability to provide this
         protection. Solutions like P3P, developed through consensus, mean
         that privacy on the Net can be improved right now.
         -- Ann Cavoukian, Ph.D., Commissioner, Ontario Information and
         Privacy Commissioner
         "We at Open Sesame have demonstrated our commitment to user
         privacy through our support of P3P, our strong privacy policy,
         and the unique opt out features of our personalization software.
         We intend to fully support the P3P standard throughout the Open
         Sesame personalization software product line."
         -- Alper Caglayan, President, Open Sesame
         "As the first European company to establish sales enhancing
         Virtual Communities on the Net, Somm & Partner believes that P3P
         is critical to addressing essential requirements for success on
         the Net: trust, confidence, privacy, and commerce. Somm & Partner
         supports P3P as a mechanism for addressing commerce and privacy
         concerns globally."
         -- Felix Somm, President & CEO, Somm & Partner AG
         "P3P is an important step in establishing a privacy dialog
         between Web sites and their visitors. It provides a standard for
         disclosing online privacy practices, and gives users the ability
         to make informed decisions about the use of their personal
         information. Coupled with third party assurance, P3P will
         accelerate the growth of online commerce by helping to alleviate
         consumers' biggest online concern: lack of privacy. TRUSTe looks
         forward to working with technology developers to implement
         assurance mechanisms like P3P that will further consumer trust."
         -- Jonathan Stark, Technical Director, TRUSTe.
         "I welcome this important new tool for privacy protection. It
         will empower individuals to maintain control over their personal
         information while using the World Wide Web."
         -- Al Gore, Vice President, United States States of America.
    About the World Wide Web Consortium [W3C]
    The W3C was created to lead the Web to its full potential by
    developing common protocols that promote its evolution and ensure its
    interoperability. It is an international industry consortium jointly
    run by the MIT Laboratory for Computer Science (LCS) in the USA, the
    National Institute for Research in Computer Science and Control
    (INRIA) in France and Keio University in Japan. Services provided by
    the Consortium include: a repository of information about the World
    Wide Web for developers and users; reference code implementations to
    embody and promote standards; and various prototype and sample
    applications to demonstrate use of new technology. To date, more than
    260 organizations are Members of the Consortium.
    For more information about the World Wide Web Consortium, see
    W3C Hosts
       * MIT Laboratory for Computer Science http://www.lcs.mit.edu/
       * INRIA http://www.inria.fr/
       * Keio University http://www.keio.ac.jp/
    Lorrie Faith Cranor                    lorrieat_private
    AT&T Labs-Research                                973-360-8607
    180 Park Ave. Room B224                       FAX 973-360-8809
    Florham Park, NJ 07932    http://www.research.att.com/~lorrie/
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