FC: Google update: Scrutinizes antiwar ads, rejects sole-writer sites

From: Declan McCullagh (declanat_private)
Date: Tue Mar 25 2003 - 09:04:44 PST

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    [Two messages follow. --Declan]
    
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    Date: Sun, 23 Mar 2003 15:43:01 -0500
    From: Elizabeth Wright <editor@issues-views.com>
    Organization: Issues & Views
    To: declanat_private
    Subject: Google ad policies
    References: <20030115094002.A8327at_private>
    Content-Type: text/plain; charset=iso-8859-1
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    Declan,
    
    Did you  follow this little Google venture?  It seems that Google
    refused to accept an ad from Unknown News for items expressing antiwar
    sentiment. But, quite unexpectedly, changed its mind.
    
    ---------
    
    http://www.unknownnews.net/google.html#saturday
    
    Google refuses our ad
    Opposing war makes Unknown News a hate site
    And then ... Google apologizes, reinstates ad
    Click or scroll down for the happy ending!
    [Email from Google, 3/19/2003]
    
    ------------
    Google's initial rejection:
    
    Thank you for advertising with Google AdWords. Our goal is to help you
    create high-impact advertising that reaches your target audience and
    maximizes your investment.
    After reviewing your account, I have found that one or more of your ads
    or keywords does not meet our guidelines. These results are outlined in
    the report below.
    In order to ensure your ad's success and relevance, our AdWords
    Specialists review each ad and keyword for compliance with our Editorial
    Guidelines. We disable keywords and temporarily suspend ads that don't
    meet our guidelines.
    If a keyword has been disabled, your ad(s) will no longer be displayed
    for searches on this keyword. If an ad has been suspended, please edit
    it based on our suggestions below. Save your changes to automatically
    resubmit it for review. To log in to your account, please go to:
    https://adwords.google.com/ select/
    ----------------------------------------------
    
    AD TEXT:
    Who would Jesus bomb?
    anti-war bumper stickers
    from Unknown News
    www.unknownnews.net/
    Action taken: Suspended - Pending Revision
    Issue(s): Unacceptable Content
    ~~~~~~~~~~
    SUGGESTIONS:
    -> Content: At this time, Google policy does not permit the
    advertisement of websites that contain "language that advocates against
    an individual, group, or organization". As noted in our advertising
    terms and conditions, we reserve the right to exercise editorial
    discretion when it comes to the advertising we accept on our site.
    ---------------------
    
    Response to Google by Unknown News:
    
    ?? Based on your note, I have no idea what you're talking about or what
    you're objecting to. Are you seriously suggesting that our bumper
    stickers or website "advocates against an individual, group, or organization"?
    I've never heard anything (except from Google itself) to suggest "Google
    believes strongly in freedom of expression." I'd love to believe it, and
    maybe you'll show me that it's true. I have heard accounts involving
    strange, petty, or simply bizarre Google policies and pronouncements —
    kinda like this one — that would suggest the opposite.
    I hope you'll explain the problem with something other than a clearly
    non-applicable form letter. If so, I'll try my darndest to understand.
    If not, please ring up the $7.85 in charges incurred for this ad and we
    shan't bother you again.
    Cordially,
    —H&HH
    ------------------------------------------------------------------------
    And Unknown News also wrote directly to the person who signed the Google
    rejection notice:
    
    Kenji,
    May I quietly ask: Have you visited our website?
    If so, could you point to the parts that promote hate, violence, racial
    intolerance, or advocate against any individual, group, or organization?
    There's none of that here.
    We are "anti" war. We "advocate against" killing thousands of Iraqis in
    the next few days.
    Is that what's not allowed to be said? Or is it OK to oppose a war, but
    not with "emotional arguments"?
    If I understand your position: Google will take our money and run our
    ad, but only after we "edit" our site, only after we present arguments
    we oppose — arguments that do "promote hate, violence, racial
    intolerance, or advocate against any individual, group, or organization"
    unlucky enough to be in Baghdad.
    Cordially, I cannot in good conscience do business with a company that
    would ask us to do that.
    —H&HH
    ------------------------------------------------------------------------
    
    [Email from Kenji at Google, 3/21/2003]
    
    Thank you for your email. I have discussed the content of your site
    along with other team members and see that you are offering interesting
    articles and services that are discussed with a shade of humor.
    If you would like for your ad to be reviewed once more for approval, I
    would like to suggest that you remove references to 'Who would Jesus
    Bomb?' from your site and your ad text as it may be potentially
    offensive to some religious communities. We appreciate your effort to
    advertise on Google. Please know that we will work with you to gain the
    exposure your site deserves. Thank you for your patience throughout this 
    process.
    Please feel free to email us at adwords-supportat_private if you have
    additional questions or concerns.
    
    ----------------
    
    Excerpt from Unknown News second reply:
    
    . . . . Now it's the bumper sticker you object to, and — lemme get this
    straight — if we'll just remove all reference to the bumper sticker from
    our ad and from our website, you'll let us buy an ad for the bumper sticker?
    How do we sell stickers if you won't let us mention them??? . . . . But
    if you seriously imagine we'll rework any or all of our message to
    please Google, you're mistaken. We're not changing squat. We're going to
    do what we've been doing for five years: We're going to say what we want
    to say, for an audience of open-minded adults who really do believe in
    freedom of expression.
    
    ---------------------
    Google's capitulation:
    
    [Email from Kenji at Google, 3/22/2003]
    
    Thank you for your email and your strong, clear arguments. As mentioned
    in our previous email, we do strongly believe in the freedom of
    expression. I have discussed your site and your ad with other team
    members after reading through much of your site and it has been
    determined that the slogan, 'Who Would Jesus Bomb?,' is used in a way
    and supported in a way that would not be offensive to others. In
    addition, you are running on relevant keywords. We sincerely apologize
    for the miscommunication during our recent dialogue. I hope that you can
    accept our apologies. Please know that I have approved your
    advertisement to run on Google. Please contact me if you have any
    further problems or concerns with your advertisement.
    Thank you for your patience throughout this process.
    Sincerely,
       —Kenji
    The Google AdWords Team
    
    ------------
    
    Apologies cheerfully accepted, and all is forgiven with no grudge.
    Thanks for reinstating our ad.
    
    -----------
    
    
    
    
    ---
    
    Date: Fri, 21 Mar 2003 22:46:35 -0500
    From: Chuck0 <chuckat_private>
    To: Declan McCullagh <declanat_private>
    Subject: Google News rejects Infoshop News; Indymedia and blogs next?
    
    -------- Original Message --------
    Subject: [A-librarians] Google News rejects Infoshop News; Indymedia and 
    blogs next?
    Date: Fri, 21 Mar 2003 20:35:25 -0500
    From: Chuck0 <chuckat_private>
    Reply-To: Anarchist and Radical Librarians <a-librariansat_private>
    To: infoshop-newsat_private, a-librariansat_private
    CC: alaoifat_private, lbo-talkat_private
    
    
    
    Google News rejects Infoshop News; Indymedia and blogs next?
    
    from Chuck0
    March 21, 2003
    
    Several days ago I issued a call on Infoshop News for people to email 
    Google News (http://news.google.com/), asking that this popular search 
    service index Infoshop News like it was doing several months ago. One of 
    Infoshop News' many readers and supporters sent Google News an email and 
    got back a response which is listed below. It has become apparent that 
    Google News is inventing excuses to not index popular alternative news 
    websites, including Infoshop News. Google News may claim that they offer 
    access to over 4500 sources of news, but their policy in regards to 
    Infoshop News indicates that popular alternative news websites need not be 
    indexed.
    
    Shortly after Google announced their fancy news service that was trumpeted 
    as being put together by fancy computer programs, I sent them an email 
    asking that Infoshop New be included in their indexing. After they 
    responded that they couldn't because of "technical reasons," I replied with 
    an email explaining Infoshop News and even provided them with the RSS/RDF 
    file for the website (this is an automated syndicated newsfeed updated 
    three times daily.) Google News started indexing Infoshop News and I 
    assumed that this was still happening until I conducted several test 
    searches on Google News a few weeks ago.
    
    It's not clear that the response from Google printed below represents 
    official Google policy. If it does, it would mean that Indymedia, as well 
    as many other news websites and blogs on the web would not be indexed. Not 
    only would this again reinforce the media monopoly, but Google users would 
    lose access to the exciting phenomenon of independent news publishing on 
    the Internet.
    
    If you take this rejection letter seriously, there are several problems 
    with it. First of all, the articles on Infoshop News are not all produced 
    by one person. Secondly, we don't have any paid staff, but we feature 
    original content and content from mainstream and alternative news sources. 
    And as many Infoshop News regulars know, I serve very much as a staff 
    editor for Infoshop News.
    
    If you suggest Infoshop News and independent news websites like Indymedia, 
    please send an email of support to:
    news-feedbackat_private
    If you are interested in signing a letter of support, if Google News 
    continues their stubborness, please send me an email.
    
    ---------- Forwarded message ----------
    Date: Thu, 20 Mar 2003 23:35:35 -0800 (PST)
    From: danielat_private
    To: chuckat_private, chuck0at_private
    Subject: Responce from Google
    
    A user has entered feedback on the site!
    Their feedback is:
    
    pasted below is the responce i received from google on my request for 
    infoshop news to be included into google news.
    +++++++
    
    Subject:	Re: InfoShop News [#1882273]? 	View Full Header
    View Printable Version
    View Message details
    From:	news-feedbackat_private?
    Date:	Thu, March 20, 2003 6:50 pm?
    To:	danielat_private?
    Priority: 	Normal?
    
    Hello Daniel,
    
    Thank you for your suggestion. We have reviewed http://www.infoshop.org
    and we cannot include it at this
    time. We are not accepting sites where all articles are produced by one
    individual. We are looking for sources with current news written by a
    staff of reporters and edited by a staff editor. We will log your
    suggestion for future consideration should our constraints change.
    
    Thank you for trying Google News and taking the time to write us.
    
    Regards,
    The Google Team
    
    Original Message Follows:
    ------------------------
    From: Subject: InfoShop News
    Date: Wed, 19 Mar 2003 01:32:05 -0800 (PST)
    
    I am writing to encourage your editoral team to include in  the new Google
    news feature, (which I use quite frequently throughout the day) the news
    reports and services of infoshop.org
    
    This is an informative, reliable, current, and important voice to be added
    and made available to your users. I think that Google users are a very
    diverse, educated and informed group of people, and the addition of
    INFOSHOP NEWS would be seen as a welcome and expansive improvement.
    
    thank you for your attention on this.
    Daniel
    
    -- Daniel Abell - WireForest danielat_private
    
    
    
    
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